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BrandLine Group is  a Polish company resulting from the merger 3 entities that have been selling their products in international markets for many years, therefore gaining professional experience in such industries as consumer electronics, modern technologies, children’s products and health electronics.

The BrandLine Group products are available under 3 brands:
Overmax – consumer electronics & modern technologies,
Lionelo – child products,
Zeegma – household goods.

The needs and expectations of our customers are of the highest priority for each of our brands. Our experience has allowed us to develop standards that translate into high quality products of an excellent price-performance ratio. Currently, our products are sold in nearly 20 countries. We develop continuously in order to provide our customers with a wide range of the highest quality products.

Our aim is to provide customers with modern and reliable solutions that facilitate their everyday life.


We take full responsibility for our products. Materials and solutions are selected with the utmost care in order to provide our customers with safe products of the best quality.


We continuously look for innovative solutions to improve our products so that they stand up from the ones already available on the market. This way, we can easily meet many basic needs of our customers.


We use advanced technologies and the best available solutions, still searching for new ways to fulfill the needs of our customers. We strive to improve our products looking for the most innovative solutions.


Overmax is a European manufacturer of mobile electronics, founded in the Netherlands. The aim of the company is to create and distribute high-quality consumer electronics products. Our products are distinguished by high quality, modern design and innovative technology. All European Union standards, concerning the proper production and certification processes, are upheld due to qualified experts and auditors. Therefore, the products we offer are of the highest quality.


Lionelo is a brand designed with passion and care for the welfare of the youngest users. It is a part of the Brandline Group with its headquarters in Poland and the Netherlands. Lionelo creates products for infants and children, selling its goods in Europe. The mission of the company is to provide safe, comfortable and fashionable products. Throughout the process we follow the universal family values: safety, care and development. These key virtues are the foundation of our operations.


Zeegma is a producer of high-quality home appliances. We are aware that home appliances must be functional and reliable but also should supplement interior design. Home is a space that shows its full potential only when it represents individual personality of household members. In our world perfect visual form is connected with modern technology and functionality – only such combination provides users comfort in each and every aspect.

Our branches:

Adama Kręglewskiego 1,
61-248 Poznań
+48 61 222 29 80


Overmax Benelux
Aalsvoort 2
7241MA Lochem
The Netherlands
+31 (0)573700209


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I agree to the processing of my Personal Data (name, surname, e-mail address, telephone number), in accordance with art. 13 par. 1 and 2 of the Regulation on the Protection of Personal Data of 27 April 2016, in relation to my query expressed in the form on the Website.
Providing data is voluntary, necessary to process the inquiry and customer satisfaction surveys. The processing time is 24 months.
I have been informed that I have the right to access my data, the possibility of correcting it and requesting discontinuation of its processing. The administrator of Personal Data is BrandLine Group Sp. z o.o. Adama Kręglewskiego Street 1, 61-248 Poznań